If you are purchasing signage, do not overwrite it. Do not show the history of your business on the SMD screen. Try to display precise one-line messages which carry the whole meaning of your brand. There are a few more tips on how to decorate your signage more smartly;
The font should be clear and readable.
The size of the font should be readable from the distance.
The message should be precise.
The message should contain clear meaning.
Do not be afraid of using humor on your signage
Try to highlight the discount and promotional codes.
These tips are the most basic are important tips especially for beginners. You might have seen many signage solutions in Pakistan that are providing almost every promotional tool and technique possible. Many of the renowned brands use basic and simple marketing techniques constantly. The consistency in them transforms their shop into a brand.